Marketleap - An Acxiom Digital Resource
Login Services Contact About University SEO Tools Home
About Us
 


MARKETLEAP PLANS EUROPEAN AND ASIAN EXPANSION

Mikkel deMib Svendsen Joins SF Based Search Marketing Company as
Managing Director Europe

San Francisco, CA (August 11, 2003) - Marketleap, a search engine marketing company and a source for the Web's most popular Search Engine Paid Inclusion Programs, today announced the addition of Copenhagen-based Mikkel deMib Svendsen as Managing Director for Europe.

Starting August 15th, Mikkel is responsible for building partnerships with other search engine marketing companies and advertisers to expand Marketleap's business throughout Europe and Asia. In addition, Mikkel will be in charge of developing marketing technology practices for Marketleap's new and existing clients.

"Mikkel brings years of marketing know-how and awareness, as well as knowledge of the search engine industry and how it relates to the European and Asian markets," says Noel McMichael, CEO of Marketleap. "We are already serving thousands of customers in over 65 countries and we believe the opportunity to expand on our relationships and develop new partnerships overseas is immense."

Mikkel deMib Svendsen has years of professional experience both in search engine optimization as Manager of Scandinavia's largest search engine and as VP of Product Development at Ankiro, Denmark's leading search product company. He also regularly services a number of Europe's major portals and search engines as a consultant on search related projects. Mikkel is also a regular speaker at Jupiter Media's Search Engine Strategies Conference and Expo.

McMichael adds, "Hiring Mikkel also confirms the company's growth over the past year. As search marketing has evolved, Marketleap has remained in the forefront of search marketing and established strong partnerships with top search engines such as Inktomi, Overture, and Singingfish. Attracting the most experienced and talented people in the Search Marketing Industry is a tribute to Marketleap's growth and success."

Marketleap is a trusted source for the Web's most popular Search Engine Paid Inclusion Programs. The company's innovative technology, industry relationships and intellectual capital have attracted such clients as Travelocity, Kaiser Permanente, Tyco Electronics, Expedia, and Wine.com. Marketleap's services help clients effectively manage and grow customer relationships and achieve their business objectives online. In addition, Marketleap is a trusted reseller for Inktomi's and Overture's Paid Inclusion programs. Marketleap is also known for creating a series of free search engine marketing tools such as the Link Popularity Checker, Keyword Verification Reporter, and a Search Engine Saturation Reporter. These tools allow marketers to gauge the success of their search engine marketing efforts and have become industry benchmarks for tracking campaigns. For more information: www.marketleap.com.